Photo Jam




No Purchase Necessary to Enter or Win. VOID WHERE PROHIBITED BY LAW OR REGULATION. PARTICIPANTS MUST BE 18 YEARS OF AGE OR OLDER AT THE TIME OF ENTRY. You understand that you are providing your information to the Sony Mobile and not to Facebook or Instagram.


1.     CONTEST DESCRIPTION: The Photo Jam (the Contest) will consist of four (4) Entry Periods, Four (4) Voting Periods to award one (1) prize in each Entry Period. At the conclusion of the Entry Periods, one (1) entry will be judged the Grand Prize winner. Entry period begins at 12:01 a.m. Eastern Time (“ET”) on Thursday, September 13, 2012 and ends on Thursday, October 11, 2012 at 11:59:59 (Noon) a.m. ET (the Entry Period). Each Period's entries will be voted on by the general public ("Fans") and the Grand Prize winner will be judged by a panel comprised of influential Instagrammers as selected by the Sponsor (the “Judges”). Entry in the Contest does not constitute entry into any other promotion, contest or sweepstakes. By participating in the Contest, each entrant unconditionally accepts and agrees to comply with and abide by these Official Rules and the decisions of the Sony Mobile Communications (USA), Inc., 3333 Piedmont Road, Suite 600, Atlanta, GA 30305 (the “Sponsor”) and/or COHEN-FRIEDBERG ASSOCIATES, LLC, Framingham, MA 01702 (the “Administrator”), whose decisions shall be final and legally binding in all respects.



This Contest is open to legal residents of the (50) United States and the District of Columbia and residents of Canada (excluding residents of Quebec), who are eighteen (18) years of age or older at the time of entry. Employees, officers, and directors of Sponsor, Administrator, Judges, Contest prize suppliers, and each of their affiliated companies, subsidiaries, licensees, distributors, dealers, sales representatives, retailers, printers, individuals engaged in the development, production or distribution of materials, their advertising and promotion agencies, and any and all other companies associated with the promotion agents (collectively, the “Contest Entities”), and each of their immediate family members (as defined by the IRS) and/or people living in the same household are not eligible to participate. All eligibility is subject to all federal, state, and local laws and regulations. All entries submitted are the property of the Sponsor. This Contest is void where prohibited.



3.         HOW TO ENTER:

Entry starts at 12:00 p.m. ET:

Entry Ends at 12:01 a.m. ET:

Winner Announced:

Voting Period by Fans:

















Four (4) winning entries to be Judged


By 10/12/12

1 Grand Prize Winner


            To enter: If you do not already have the Instagram Application (the "Application") to join   Instagram is very easy. You just have to follow the different steps in the Application         found at The Application requires you to fill your email, a password          and choose your nickname. Upload a photo to the Application and that´s it! You're an         Instagramer! You will need to be a Facebook member to participate in this Contest.                      

            During each Entry Period (listed above), a photo challenge will be posted on the Sony Mobile Facebook page located at
or in


To enter, complete the registration form and upload your photo reply answering that week's photo challenge. Entries must be received inside of each Entry Period to be eligible for that week's fan voting. LIMIT: You may enter as often as you like however you must use a unique photo for each entry. Limit: One prize (excluding Grand Prize) per person.


Once a valid photo has been entered, the fans will vote to determine that week's winner.

            Limit: You may vote one time per photo however you may vote for as many different         photos as you like on the same visit. Any use of a bot or any use of someone selling         votes online or on eBay is strictly prohibited, If you fall into this category the votes will be        disqualified and subtracted from the associated entry.



Each of the weekly winning entries (four in all), will be judged based on the following equally weighted criteria:

·       Originality

·       Creativity

·       Weekly Challenge Addressed

·      Visual Appeal


Grand Prize winner will be announced by October 12, 2012


All entries are subject to verification by the Sponsor. Entries that do not meet the photo specifications, or description specifications, or otherwise do not comply with the Official Rules herein may be automatically disqualified. Incomplete, illegible or mutilated entries will be automatically disqualified. No responsibility is assumed for lost, late, misdirected, damaged, or illegible entries. Once a participant registers and uploads a photo, there will be no access to the original registration information and such participant will be unable to make any edits or changes. No photo, title or description may be obscene, pornographic, violent, offensive in any manner, or in any other way not suitable to be published. If an entry falls into this category their corresponding entry will become void. Any attempted form of entry other than as described herein is void. Sponsor will determine in its sole discretion, what constitutes a valid entry. All materials submitted become the property of the Sponsor and will not be returned or acknowledged.


Sponsor is not responsible for problems downloading or uploading of any Contest related information to or from the web site or for any other technical malfunctions of electronic equipment, computer on-line systems, servers, or providers, computer hardware or software failures, phone lines, failure of any electronic mail entry to be received by Sponsor on account of technical problems, traffic, congestion on the internet or the web site, or any other technical problems related to web site entries including telecommunication miscommunication or failure, and failed, lost, delayed, incomplete, garbled or misdirected communications which may limit an entrant’s ability to participate in this Sweepstakes.


Sponsor reserves the right to cancel or modify the Contest if fraud or technical failures destroy the integrity of the Contest as determined by the Sponsor, in its sole discretion, and to award the prizes based on eligible entries received prior to the cancellation.


Entrant’s Representations: By entering the photo, you represent and warrant that (a) such entries are your own original photo and not the work of other photographers, (b) the submission does not infringe the rights of any third party, (c) the submission has not previously been entered in any other contest, and (d) the submission has not been previously published in any medium. Entrant acknowledges and understands that Sponsor may independently develop photos that may be similar to or identical to the participants entry in terms of theme, idea, function, or in other respects. Entrant agrees that they will not be entitled to any rights in, or compensation in connection with, any such similar or identical photos, application and/or ideas. Entrant acknowledges that they have submitted their Entry voluntarily and not in confidence or in trust. You acknowledge that no confidential, fiduciary, agency or other relationship or implied-in-fact contract now exists between you and the Sponsor or Judges and that no such relationship is established by your submission of an Entry to the Sponsor or Judges under these Terms.


PRIZES/ODDS: Only the number of prizes listed below will be awarded in this Contest.


Each Weekly Winner will receive the following Prize:

·       One (1) Xperia™ ion. Approximate retail value $449.99 each

·       One (1) Smart Dock. Approximate retail value $69.99 each

·       One (1) Pack of Xperia™ Smart Tags. Approximate retail value $19.99 each


All Xperia™ ion branded phones, accessories and Smart Tags awarded weekly are covered only by the terms & conditions of the Sony Mobile Limited End User Commercial Warranty that Sony Mobile offers regular end users from time to time. This is Sony Mobile’s only warranties, and Winner’s sole remedies with respect to any defects in or non-conformity of the above-listed prizes.



Grand Prize: Trip for two (2) to the first stop in the Maroon 5's 2013 Tour PLUS $4,000.

Prize includes the following:

·       Roundtrip (coach class) air transportation

·       Two (2) nights (double occupancy) hotel accommodations

·       Two (2) tickets to the concert

·       Food allowance

·       Winner to receive $4,000 spending money.


Total Approximate retail value of this prize package $7,400.


·  Prize is provided on an “as is” basis, without any warranty of any kind are non-transferable.  Prize may not be redeemed for cash or substituted in any manner. Sponsor reserves the right to substitute a prize (or portion thereof) of equal or greater value if the advertised prize (or portion thereof) becomes unavailable. 


·  Airline transportation shall be by coach class roundtrip from the prizewinner’s city of residence to the concert city, and all such travel arrangements will be made by a designated Sponsor representative whose decisions regarding the itinerary are final. Selection of airline and airport shall be at the discretion of Sponsor or any other provider of any portion of the Prize.  Trip winner and travel companion must have valid travel documents (e.g., government issued I.D., passport, etc.) prior to departure, and failure to do so may result in forfeiture of prize.  Winner and his/her travel companion are solely responsible for satisfying all legally required conditions of travel.  Sponsor is not liable for any expenses incurred as a consequence of flight cancellation or delay or any weather or airline issues that prevent the prizewinner and travel companion, if applicable, from traveling, in which event any missed portion of the Prize is forfeited in its entirety and no substitution will be provided.


·  Prizewinner is responsible for any and all applicable fees, service charges, surcharges or passenger facility charges, all insurance, federal, state, local and foreign taxes, if any, gratuities, meals, incidental charges and any other unspecified expenses associated with acceptance or use of the prize.  Prizewinner and travel companion are responsible for the full cost of transportation to and from the closest major airport and the prizewinner’s place of residence. Sponsor is not responsible for the prizewinner’s companion transportation to the prizewinner’s place of residence or airport. Prizewinner and their travel companion must travel on the same itinerary. 


4.     PRIZE WINNER NOTIFICATION: Conduct of the Contest is under the supervision of the Administrator. Potential prizewinners will be notified in person and/or by phone and/or by email or mail or express mail using the contact information provided at the time of entry. Sponsor shall have no liability for any potential prizewinner notification that is lost, intercepted or not received by any potential prizewinner for any reason. If, despite reasonable efforts, any potential prizewinner does not respond within (5) days of the first notification attempt, or if the prize notification is returned as unclaimed or undeliverable to such potential prizewinner, such potential prizewinner will forfeit his or her prize and an alternate winner (as determined by the Judges) may be selected. Alternate winner will be defined as the next runner-up as determined by the Judges. If any potential prizewinner is found to be ineligible, or if he or she has not complied with these Official Rules or declines a prize for any reason prior to award, such potential prizewinner will be disqualified and an alternate prizewinner may be selected.


5.     GENERAL PRIZE RESTRICTIONS/CONDITIONS: Potential Grand Prize winner will be required to execute an Affidavit of Eligibility, a Liability Release, and (where legal) a Publicity Release form (collectively, “Prize Claim Documents”).


Entrants agree that Contest Entities shall not be responsible or liable for any losses, damages or injuries of any kind resulting from participation in the Contest or any Contest related activity, or from entrants’ acceptance, receipt, possession and/or use or misuse of any prize.


furthermore, by entering your photo you acknowledge and accept that The SPONSOR will under no circumstance whatsoever, irrespective of the cause thereOF, be liable for any loss, damage or personal injury to the PRIZEwinner and/or accompanying guest, nor to their property, luggage or else caused or suffered in connection with this Competition or any Prizes awarded in connection herewith.




6.     PUBLICITY RELEASE: Acceptance of any Prize constitutes prizewinner’s permission for the Contest Entities to use prizewinner’s entry materials, name, photograph, likeness, voice, biographical information, statements and complete address (collectively, the "Attributes"), for advertising and/or publicity purposes worldwide and in all forms of media now known or hereafter devised, in perpetuity, without further compensation or authorization, (except where prohibited by law), and releases the Contest Entities from all claims arising out of the use of such Attributes.


7.     DISQUALIFICATION/FORCE MAJEURE: Sponsor is not responsible for lost, late, mutilated, misdirected, illegible, incomplete, inaccurate, or stolen, submissions or prize notifications. Sponsor reserves the right in its sole discretion to disqualify any individual who is found to be tampering with the entry process or the operation of the Contest, to be acting in violation of these Official Rules, or to be acting in an unsportsman-like or disruptive manner, or with the intent to disrupt or undermine the legitimate operation of the Contest, or to annoy, abuse, threaten or harass any other person, and Sponsor reserves the right to seek damages and other remedies from any such person to the fullest extent permitted by law. No mechanically reproduced, illegible, incomplete, forged, software-generated or other automated multiple entries will be accepted. Sponsor reserves the right to modify, extend, suspend, or terminate the Contest if it determines, in its sole discretion, that the Contest is technically impaired or corrupted or that fraud or technical problems, failures or malfunctions or other causes beyond Sponsor’s control have destroyed or severely undermined or to any degree impaired the integrity, administration, security, proper play and/or feasibility of the Contest as contemplated herein. In the event an insufficient number of eligible entries are received and/or Sponsor is prevented from awarding prizes or continuing with the Contest as contemplated herein by any event beyond its control, including but not limited to fire, flood, natural or man-made epidemic of health of other means, earthquake, explosion, labor dispute or strike, act of God or public enemy, satellite or equipment failure, riot or civil disturbance, terrorist threat or activity, war (declared or undeclared) or any federal state or local government law, order, or regulation, public health crisis (e.g. SARS), order of any court or jurisdiction, or other cause not reasonably within Sponsor’s control (each a “Force Majeure” event or occurrence), then Sponsor shall have the right to modify, suspend, or terminate the Contest. If the Contest is terminated before the designated end date, Sponsor will (if possible) select the winner in a random drawing from all eligible, non-suspect entries received as of the date of the event giving rise to the termination. Inclusion in such drawing shall be each entrant’s sole and exclusive remedy under such circumstances. Only the type and quantity of prizes described in these Official Rules will be awarded. If, for any reason, more bona fide winners come forward seeking to claim prizes in excess of the number of each type of prize set forth in these Official Rules, the winners, or remaining winners, as the case may be, of the advertised number of prizes available in the prize category in question may be selected in a random drawing from among all persons making purportedly valid claims for such prize(s). The invalidity or unenforceability of any provision of these rules shall not affect the validity or enforceability of any other provision. In the event that any provision is determined to be invalid or otherwise unenforceable or illegal, these rules shall otherwise remain in effect and shall be construed in accordance with their terms as if the invalid or illegal provision were not contained herein.





9.     ARBITRATION PROVISION: By participating in this Contest, each entrant agrees that any and all disputes the entrant may have with, or claims entrant may have against, the Contest Entities relating to, arising out of or connected in any way with (i) the judging, (ii) the awarding or redemption of any prize, and/or (iii) the determination of the scope or applicability of this agreement to arbitrate, will be resolved individually and exclusively by final and binding arbitration administered by the National Arbitration Forum (the “Forum”) and conducted before a sole arbitrator pursuant to the Code of Procedure established by the Forum. The arbitration shall be held at a location determined by the Forum pursuant to the Code of Procedure, or at such other location as may be mutually agreed by the participant and Sponsors. The arbitrator’s decision shall be controlled by the terms and conditions of these Official Rules and any of the other agreements referenced herein that the applicable participant may have entered into in connection with the Contest. There shall be no authority for any claims to be arbitrated on a class or representative basis; arbitration can decide only the participant’s and/or Sponsor's individual claims and the arbitrator may not consolidate or join the claims of other persons or parties who may be similarly situated. The arbitrator shall not have the power to award punitive damages against the participant or Sponsors. For more information on the Forum and/or the Forum's Code of Procedure, please visit their website at If any part of this Arbitration Provision is deemed to be invalid or otherwise unenforceable or illegal, the balance of this Arbitration Provision shall remain in effect and shall be construed in accordance with its terms as if the invalid or illegal provision were not contained herein.


WINNERS LIST/OFFICIAL RULES: To obtain a copy of these Official Rules (print this page) and/or any legally-required winners list, send a self-addressed stamped envelope to: Instagram Jam (Rules or Winners), PO Box 2274, Framingham, MA 01703-2274. All such requests must be received by 10/5/12.


The use of any prize manufacturer, name or trademark in connection with any of the prizes is solely for the purpose of describing such prize, and is not intended to suggest any affiliation or sponsorship.